Philanthropic Marketing Opportunities (Optional Add-on)

To ground this collaboration in authentic ocean stewardship, we can tie our partnership to local Gulf conservation (such as supporting Southwest Florida marine mammal rescue or protecting the Gulf’s critically endangered resident baleen whale).

Here are three simple, modular ways we can activate this—we can do one, none, or mix-and-match:

• Option A: The Namesake Cocktail BALEEN features a signature ocean-themed cocktail, with 10% of proceeds donated to local marine mammal stranding and research networks.

• Option B: The Retail Match A percentage of sales from the gift shop retail items goes directly to a marine foundation, matched by the resort/restaurant up to a designated cap.

Video Concept Pitch: Sip with Purpose

• The Hook: The video opens with local news headlines from our two recent Naples whale beachings (the pilot whale at Pelican Bay in March and the false killer whale at Seagate Beach in May).

• The Bridge: It transitions seamlessly into my professional footage of healthy, thriving whales in the openwater, introducing the critically endangered resident population of Rice’s whales (fewer than 50 left) to give the audience a sense of local connection and urgency.

• The Call to Action: The video finishes with beautiful aerial footage of LaPlaya and BALEEN, zooming in on your featured specialty cocktail. The final message invites guests to "Sip with Purpose"—where 10% of the drink proceeds directly fund local marine conservation efforts to protect our Gulf.